Designing an innovation system is about integrating current and useful systems into a process. It is not necessarily about implementing a totally new system and software that distracts staff from their core focus. In fact the closer a system can be to business as usual the more easily it is adopted and used by a wider group of staff.

Designing smart systems is about using the resources, processes and technology that you have available to capture, categorise and evaluate ideas for commercialisation. It is the selection, channelling and focusing of these ideas that leads to increased profitability.